Custom CMS vs popular CMS

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From Google:

A custom CMS is developed specifically for a business’s unique needs, offering complete control and customization, while a popular CMS is a pre-built platform like WordPress, offering ease of use and a wide range of features. Custom CMS provides the most flexibility, but comes at a higher cost and development time, while popular CMSs are more cost-effective and quicker to implement but offer less customization.

The above is true, but if you are a site owner and you can write code in PHP or Java or another language and/or a framework of a language like Laravel and more.

If you write your own CMS means:

bigger cost
more time
Maybe better quality
faster site
and more

On the other hand is to use

Managed site
Use of a popular CMS like WordPress, Joomla, or Drupal
Buy ready plugins/extensions/themes (low cost).
or pay to create tailored plugins/extensions/themes (higher cost)
and more

In any case, it is a balance of the time that you need to learn/create the software AND the cost that you have to pay in order to make the site if you use a popular CMS.

There is also the case to use a popular CMS (WordPress, Joomla, Drupal) and to develop plugins and themes; this is a middle solution.

To write no matter the cost/time is more the work of someone who likes to have a hobby.